5 Mistakes People Make in Sales Meetings – #2 Robot

October 2nd, 2015

The face-to-face meeting with a client, especially the first one, is the single most important event in the sales process. Stumbling block #2 during meetings with new potential clients (read #1-No Traction) takes on the business mantra: "It's not personal, it's just business." If you lose a piece of business with a client to a competitor, does it feel personal? When a startup entrepreneur gets angel funding, do you think it feels personal? When you’ve invested ten years building a team, does it feel personal when that team succeeds or fails? No matter what we think or say, part of being human is that most things that happen to us feel personal Read More...

Referral anyone?

January 7th, 2011

The twelfth and final question in the Selling with Creativity would-you-or-would-you-not salesperson's quiz: Do you ask a client at the end of the meeting if they know anyone who might benefit from your product, service or expertise? For me, asking for a referral at the end of a meeting has never been entirely authentic Read More...

The First Conversation

May 1st, 2010

This blog is a merger between structured creativity and selling.  There is a natural union between the two.  Since 1993, I have been exploiting that union for myself and for my clients. This blog is perhaps just another iteration of that exploitation.  It is a sales blog, but underpinning everything in it, is structured creativity Read More...