The 3rd Mistake in Sales Meetings – the Lex Luther

October 20th, 2015

The face-to-face meeting with a client, especially the first one, is the single most important event in the sales process. Stumbling block #3 in new client meetings (see #2 Robot) is the monologue. When you’re excited about what you or your product can do for your new client, it takes discipline not to explain it right away Read More...

5 Mistakes People Make in Sales Meetings – #2 Robot

October 2nd, 2015

The face-to-face meeting with a client, especially the first one, is the single most important event in the sales process. Stumbling block #2 during meetings with new potential clients (read #1-No Traction) takes on the business mantra: "It's not personal, it's just business." If you lose a piece of business with a client to a competitor, does it feel personal? When a startup entrepreneur gets angel funding, do you think it feels personal? When you’ve invested ten years building a team, does it feel personal when that team succeeds or fails? No matter what we think or say, part of being human is that most things that happen to us feel personal Read More...